TURNER CENTERfor ENTREPRENEURSHIP

Loading Events

« All Events

AI Strategy = Trust Strategy – Smart Brand System

February 18 @ 11:00 am 12:00 pm

AI isn’t a side project anymore-it’s your operating system. In this session, we’ll unpack what it means to build an AI strategy that scales with trust, transparency, and transformation. Whether you’re just getting started or looking to deepen your AI use, this session shows how to do it responsibly, powerfully, and profitably.

In this webinar, you will learn:

  • Why every AI strategy needs trust as a foundation-not a follow-up
  • How to identify weak links in your current systems and signals
  • The difference between AI features and AI infrastructure-and what small 
      businesses actually need
  • How to communicate your AI use clearly so customers and partners say yes, not 
     “no thanks”
  • Real-world examples of trust-driven AI strategies that improve operations and visibility

Built for: Small business owners, service providers, and consultants who want to lead with clarity and build AI strategies that go the distance

Deliverables: 

  • AI Readiness Diagnostic PDF
  • Trust Mapping Worksheet
  • Signal Clarity Checklist
  • Communication Templates for Transparent AI Use
  •  Bonus Guide: 3 Visibility Wins That Come From Responsible AI

Our Speaker

Maria Elena Duron helps small business owners, content creators, and service providers grow with clarity, visibility, and smart AI strategy. As a Chief AI officer and nationally recognized Grow with Google Coach, she’s trained over 18,000 businesses to turn digital confusion into systems that get them seen, trusted, and chosen.